Canonical records for brands that already exist.
Your brand has a website. It doesn’t have a record. Shift produces the Knowledge Core — the signed, machine-readable record AI agents read before they describe you.
We scan your brand across four models. Three scores. Signed PDF. Seven days.
WHAT SHIPS
The canonical layer
- Knowledge Core — ten sections, signed
- Published at core.[brand].com
- YAML source file — you own it
- Founder handover session
The technical layer
- JSON-LD schema on all canonical pages
- robots.txt · sitemap.xml
- llms.txt at site root
- /api/brand endpoint
- Security headers
- Registry entry at 3uild.xyz/verified
TIMELINE
2–4 weeks. Four stages.
- Intake —Claims interview. Sources attached.
- Authorship —Core drafted. Ten sections, one file.
- Implementation —Site, schema, core.[brand].com.
- Verification —Before-and-after runs. Signed report.
FREQUENTLY ASKED
What’s the difference between a Knowledge Core and a brand guide?
A brand guide tells designers how to use the logo. A Knowledge Core tells AI agents what the brand is.
Do I need to redesign my website?
No. The Core publishes alongside your existing site.
What if agents are already describing us correctly?
The Core locks that description in as a signed record. Without it, the next model update can change what agents say.
How is this different from SEO?
SEO determines whether customers find your site. The Knowledge Core determines whether agents describe you accurately.
What do I own at the end?
Everything. The YAML source file, the published Core, the verification reports.
See it for yourself.
We will run a free audit on your brand showing exactly how AI agents describe it today. Three scores. Signed PDF. Seven days. No call required.
Free Audit →